Welcome! Nearly 1,200 students in the Bob Schieffer College of Communication are pursuing degrees in communication studies, film, television and digital media, journalism and strategic communication. Our programs strike an appropriate balance between professional training and liberal arts studies. Relatively small classes enable the faculty to give attention to the work of each student.

Degree Paths

Undergraduate students can choose from nine degree plans (Bachelor of Arts and Bachelor of Science degrees) and three minors. Graduate students can earn a Master of Science in Communication Studies or Strategic Communication. These programs are offered through our four departments:

COMMUNICATION STUDIES

TCU Speech & Debate Team competed at the 2023 Pi Kappa Delta National Comprehensive Tournament.

• Bachelor of Science in Communication Studies
• Master of Science in Communication Studies
• Minor in Communication Studies

These learning paths emphasize communication for professional and personal success. Develop skills in speaking, listening, interviewing and working in teams. Courses emphasize interpersonal communication, organizational communication and communication theory and research. Activities include a nationally ranked speech and debate team and the Lambda Pi Eta communication honorary.

FILM, TELEVISION & DIGITAL MEDIA, including Sports Broadcasting

Sports Broadcasting students learn production skills in the control room in Moudy South.

• Bachelor of Arts in Cinema and Media Studies
•  Bachelor of Arts or Science in Film, Television and Digital Media
• Bachelor of Arts or Science in Sports Broadcasting
• Minor in Film and Media Studies

Students shoot, edit, write and produce entertainment and documentary films, videos and sports broadcasts. Courses emphasize critical analysis, industry studies, and media production. Each year, the sports broadcasting program produces dozens of live TCU athletic events for ESPN Plus, as well as scores of video boards and highlight reels. Activities include KTCU Radio and Student Filmmakers Association.

JOURNALISM

A group of journalism students meet college namesake Bob Schieffer.

• Bachelor of Arts or Science in Journalism
• Minor in Journalism

Our ACEJMC-accredited Department of Journalism emphasizes presenting truthful information to diverse audiences in a free society. Students become skilled in reporting and editing news in real time for multiple media formats. Courses emphasize journalists’ ethical and legal responsibilities, and the role of news media in society. Student Media produces the campus news platform TCU360.com, which is an umbrella for PolitiFrog, The Skiff newspaper, which publishes weekly, and multiple shows: TCU News Now, The Leap and Unscripted.

STRATEGIC COMMUNICATION

Members of BNSF deliver a presentation to the Roxo agency.

• Bachelor of Science in Strategic Communication
• Master of Science in Strategic Communication

Our Strategic Communication Department studies professional and ethical advocacy that meets the goals of organizations. Students master strategic thinking, analytical writing, and digital storytelling in advertising and public relations contexts. Courses emphasize written and visual presentation, and evaluation of strategic message effectiveness. Activities include Roxo, the student-run advertising and public relations agency, and chapters of the American Advertising Federation and the Public Relations Student Society of America.

HEALTH COMMUNICATION AND MEDIA

Minor
Our interdisciplinary Health Communication and Media program studies theory, research and practice of health communication. Courses include interpersonal issues in communicating about health care, news media treatment of health issues, and health communication advocacy campaigns.