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TCU’s Certified Public Communicator® Program Pivots During Pandemic

By Margaux Nersesian, Strategic Communication major, Class of 2021 This summer, the tables were turned on both the instructors and students of TCU’s Certified Public Communicator® Program due to COVID-19 restrictions. The CPC’s team of instructors worked hard to adjust this summer’s program in order to provide a beneficial course experience for the student professionals. They adapted… Read more »

STCO Major Takes First Place in National Design Competition

Strategic communication major Kenzie Malasek is celebrating a first-place win. awarded her design first place in their 2020 poster design competition for National Hazing Prevention Week, which will be observed Sept. 20-25. The week-long event provides campuses and communities an opportunity to talk about hazing, why it’s a problem and how to promote prevention… Read more »

Strat Comm Instructor Virtually Recreates Study Abroad Trip

By Margaux Nersesian, Strategic Communication major, Class of 2021 This summer, Instructor Stephen Levering and his TCU Strategic Communication students faced the difficult circumstances that COVID-19 presented head on by embracing the new virtual format. The Strategic Communication elective course, STCO 32502 Images, was originally scheduled to take place in London during the study abroad… Read more »

Faculty Coauthors Celebrate Published Book Chapter

A screenshot of the cover of the book that Dr. Bentley and Instructor Mack's coauthored chapter appears.

A chapter co-authored by the Department of Strategic Communication’s Joshua Bentley, associate professor, and Russell Mack, instructor, has been published in the book, “Media Relations and the Modern First Lady: From Jacqueline Kennedy to Melania Trump.” The book examines communication strategies used by the first ladies and their teams to manage the press, public interest in… Read more »

President of TCU’s PRSSA Chapter Selected For District Leadership

A photo of Paige Gonterman, a Strategic Communication major who was selected as a District Ambassador for the Midwest Chapters of PRSSA.

Paige Gonterman, a junior Strategic Communication major and president of TCU PRSSA, has been selected to serve on the district ambassador team for the Midwest Chapters of PRSSA. In this role, she will be a liaison between collegiate chapter presidents and the National Committee. Gonterman will assist chapters in growing their membership and strengthening the offerings for members…. Read more »

Faculty Awarded Grant to Study City of Fort Worth’s Efforts to Listen

A photo collage of Drs. Ashley English, Jacque Lambiase and Julie O'Neil, faculty in the Schieffer College.

The Arthur W. Page Center for Integrity in Public Communication has awarded a 2020 Page Center Research Grant to Drs. Ashley English, Jacqueline Lambiase and Julie O’Neil to study organizational listening. The three Strategic Communication faculty members will conduct research to examine the City of Fort Worth’s architecture of listening in its attempt to dialogue and engage with marginalized and diverse… Read more »

Oprah Interviews Strat Comm Instructor

Sarah Angle, an instructor in the Department of Strategic Communication and the faculty advisor for Roxo, was interviewed last Saturday by Oprah Winfrey during her virtual event, “Your Life in Focus: A Vision Forward — Live Virtual Experience,” inspired by her sold-out arena tour. In March, Angle wrote an article for Texas Observer about her feelings… Read more »

Roxo Launches Campaign to Promote Social Distancing

An Instagram post on the TCU Roxo account featuring a graphic used in their campaign to promote social distancing.

By Jenni Royston, News and Media Studies major, Class of 2020 During the coronavirus pandemic, social distancing has become an important factor in flattening the curve and students in Roxo, the TCU student-run advertising and public relations agency, has launched a social media campaign to promote social distancing. Their key insight is “COVID-19 decided today…. Read more »

Strategic Communication Students Build Cross-Cultural Connections

A photo of the skyline in Edinburgh, Scotland.

By Jenni Royston, News and Media Studies major, Class of 2020 Schieffer College students in the Strategic Communication department are traveling to Edinburgh, Scotland January 31 through February 5 to partner with HYPED, University of Edinburgh’s Hyperloop team, and enhance their communication for the Hyperloop project. During a study abroad trip last summer led by Dr. Lambiase, she… Read more »

TCU Strategic Communication Students Participate in Challenge for Emerging Leaders

  Four seniors from TCU’s Department of Strategic Communication participated along with 14 other public relations students in the fourth Challenge for Emerging Leaders, hosted by The Plank Center for Leadership in Public Relations, November 14-16. SMU hosted the event. With the overall goal of developing and inspiring emerging leaders, the Challenge is an intensive,… Read more »