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News
STCO Office Under Construction!
The School of Strategic Communication offices in Moudy South Room 227 will be closed for construction beginning Friday, December 19, 2014 until we return from our break on Monday, January 5, 2015. You may email j.lambiase@tcu.edu during regular business hours should you require immediate assistance. If you are a graduate student in need of assistance,… Read more »
National Student Ad Competition Team Application available now!
Apply online before October 17th to be considered for the Spring 2015 Campaigns Competition Team – access the application form HERE!
Texas organization recognizes strategic communication professors
The Texas Association of Municipal Information Officers awarded the Cheryl A. Soward Communicator of Distinction Award to Drs. Laura Bright and Jacqueline Lambiase this summer. “This award is TAMIO’s way of remembering someone who brought a lot of light to our organization and our profession,” said TAMIO past president Tom Bryson, “and it lets us… Read more »
Two professors win top research award
Drs. Julie O’Neil and Jacqueline Lambiase won the top teaching paper award from the Public Relations Division of the Association for Education in Journalism and Mass Communication in August 2014. Their paper, titled Considering Certification?: An Analysis of Universities’ Communication Certificates and Feedback from Public Relations Professionals, won the Wilcox Award and a $500… Read more »
TCU to host second Certified Public Communicator Program
The Bob Schieffer College of Communication, TCU Extended Education, and the Texas Association of Municipal Information Officers (TAMIO) have partnered together to offer the second year of the Certified Public Communicator Program. TCU will host the program from July 27 through August 1. This certificate program “offers leadership training and rigorous post-baccalaureate education for public information managers and communication… Read more »
TCU’s Student Agency wins top award at Worthy’s for a Valentine’s Day Campaign for TCU Men’s Tennis
Roxo’s Kayla Emmerson and her team scored a 2014 Worthy Award from the Greater Fort Worth Chapter of PRSA for the fun and flirty social media campaign they devised and conducted for TCU’s Men’s Tennis. Lauren, Maddie Slezak and Lauren Pennington came up with a highly effective strategy tied to Valentine’s Day that helped establish… Read more »
Drs. Tisdale and Lambiase named interim directors for School of Journalism and School of Strategic Communication
As the schools prepare to officially separate on June 1, the independent School of Journalism and the School of Strategic Communication have each selected their new interim directors. John Tisdale, Ph.D., will lead the School of Journalism, while Jacqueline “Jacque” Lambiase, Ph.D., will head the new School of Strategic Communication (formerly known as Advertising and… Read more »
Michael Dabbs named department senior scholar
The Schieffer School of Journalism will honor Steven Michael Dabbs in April during Honors Week as 2013‘s Departmental Senior Scholar. Dabbs, a strategic communication major, holds a 3.99 cumulative GPA, the highest GPA among the qualified candidates. Dabbs was selected as Departmental Senior Scholar after fulfilling the criteria for the position. The Honors College requires… Read more »
Strategic Communication professor wins top research award
Exactly how to gauge the effectiveness of public relations has been a hot button topic for years. There simply is no standard formula to measure earned media coverage. That’s why public relations scholars like Dr. Julie O’Neil, associate professor and director of graduate studies for the School of Journalism and Strategic Communication, are creating and testing… Read more »