This year’s TCU Gives Day Challenge Ambassador is John Walls ’05. An award-winning public relations professional, Schieffer College Board of Visitors member and LEGO enthusiast, Walls is the principal of JWPR, LLC, where he provides expertise in communication strategy, brand management, crisis communication and thought leadership. This year, he’s giving back to the Schieffer College… Read more »
This spring, at age 87, Bob Schieffer showed audiences he’s learned to tell stories in new ways. Looking for the Light In early April, Schieffer opened his first solo art exhibition at the American University Museum of Art in Washington, D.C. Titled “Looking for the Light in the Age of Covid, Chaos and Confusion,” the… Read more »
Early in 2023, OpenAI disrupted the lives and work of millions of people worldwide when it released ChatGPT, its generative artificial intelligence program. Since its introduction, ChatGPT and generative AI have changed the workforce and culture. We spoke with faculty across the college to see how they are implementing AI in the classroom. #1: AI… Read more »
Fort Worth rarely gets the love it deserves. Recently, Cowtown became a wow-town when Netflix’s Girls5eva premiered its third season with the titular episode, “Fort Worth.” Struggling to get their act together, girls5eva wrote a song about Fort Worth, complete with a Google search worth of knowledge about our beloved hometown. Mentions of Fort Worth… Read more »
Join the Schieffer College for a discussion with former principal Chief of the Osage Nation, Jim Gray, about media representation, storytelling and Osage Nation at 6:30 p.m. March 21 in Moudy North 141. Lead by Haylee Chiariello ’24, president of the Native and Indigenous Student Association and Schieffer dean’s ambassador, and hosted by Schieffer College’s… Read more »
As you get ready for the Super Bowl LVIII this weekend, look at some of our Super Bowl-inspired stories from around the college. 1. FTDM Instructor Shares Secret to Super Bowl Success How is it that the Super Bowl continues to be one of the biggest events in television as streaming services become global… Read more »
Schieffer College alumni are winning national awards for their work in the communication professions. Joel Anderson ’00 Won the 2024 Ambie Award for Slow Burn Podcast A Journalism graduate, Anderson won the 2024 Ambie Award for hosting Slate’s “Slow Burn” season 8 podcast series: “Becoming Justice Thomas,” which focused on the rise to power of… Read more »
For many of us, the holidays bring familiar sights and sounds throughout the season. From music and movies to sparkling trees and family traditions, the holiday season brings back memories of the past, which we also see in advertising. Nostalgia in advertising isn’t new; it isn’t even particularly unique. But something about holiday advertising draws… Read more »
Schieffer College’s Film, Television & Digital Media (FTDM) department launched their new FTDM Film Collective series this fall. The series aims to foster a more vibrant film community on TCU’s campus, and expose students to films that showcase a wide range of representations, voices, visions and viewpoints in contemporary cinema. The Film Collective is organized… Read more »
To celebrate 10 years as a named college, the Bob Schieffer College of Communication brought back the ever-popular Schieffer Symposium on the News for one night only. Namesake Bob Schieffer ’59 interviewed a panel of national journalists: Peter Baker, chief White House correspondent for The New York Times; Margaret Brennan, moderator of “Face the Nation”… Read more »
