TCU’s team placed second in this year’s American Advertising Federation’s National Student Advertising Competition. The team advanced to the finals after winning the semi-finals competition in April. As they announced the second place winner, the panel of judges commended the all-female team for their “super thorough research that led to some really amazing audience insights.”… Read more »
Amiso George, professor of strategic communication, has been invited to speak at two international forums this summer and one national conference in the fall. The organizations reached out after George, a faculty expert on crisis communication, appeared in a recent Insider Higher Ed article about managing crisis communications in the COVID-19 era. On June 16,… Read more »
Douglas Ann Newsom, Ph.D., APR, Fellow PRSA, Professor Emerita Bob Schieffer College of Communication The TCU Bob Schieffer College of Communication mourns the death of Dr. Douglas Ann Newsom, professor emerita, who died in Fort Worth, Texas, on May 24, 2021. Her Background Douglas Newsom earned her bachelor’s degrees and master’s degree in journalism from… Read more »
A year after being sent home mid-semester, members of Roxo, TCU’s student-run advertising and public relations agency, open up about the challenges and growth they have experienced and ultimately how creativity has the power to heal. The impacts of COVID-19 have had a strong grip on the education system. In one year, students all over… Read more »
Name: Nicholas Olivier, APR Degree: M.S. Advertising/Public Relations Job: Public Information Specialist, Round Rock Police Department What are some of your main job responsibilities as a public information specialist for the Round Rock Police Department? My main duties include media relations, social media and internal communications. I write and host an internal video briefing for… Read more »
The Schieffer College team competes this weekend in the American Advertising Federation’s 2021 National Student Advertising Competition semifinals. It’s the first time in 10 years our team has won its district. Additionally, the team won best media plan for their bold campaign. NSAC is a college advertising competition that provides college students the real-world experience… Read more »
“You’re worth it.” This is the message that Fort Worth fitness studios, The Jordan Elizabeth Harris Foundation and Roxo Agency are rallying around in support of physical and emotional wellness. From April 15 through 17, these organizations are partnering to raise awareness about mental health in our community. There are nine Fort Worth fitness classes… Read more »
For the second year in a row, a TCU student has won the Battle of Flowers Oratorical Contest. Vivian Noyd, a senior strategic communication major from Wenatchee, Washington, placed first in Texas’ oldest oratorical contest held virtually on February 26. The other TCU student competitor was Cage Sawyers, a senior interdisciplinary inquiry major, who placed… Read more »
On Thursday, March 4, the Fort Worth chapter of the American Advertising Federation virtually held its annual advertising gala, knowns as the ADDYs. The judges selected three of Roxo’s submissions as bronze winners in the student category. The student-run advertising and public relations agency’s award-winning work was created for Southside Preservation Hall, Juggle and Arts… Read more »
After an extensive application process, Roxo, the student-run agency, has been selected to be nationally affiliated with Public Relations Student Society of America. PRSSA is a student organization with over 100 university chapters. Its mission is to advance the PR profession and its future professionals; however, only those of the upper-tier are selected to be nationally… Read more »
