The Bachelor of Science with a major in strategic communication requires 124 hours with 40 hours in strategic communication. All strategic communication majors must complete the two gateway courses STCO 23113 (Advertising) and STCO 23123 (Public Relations) with a C (2.0) or higher and have a combined 2.5 GPA and must have completed MATH 10043 or INSC 20153 (or equivalent) with a C- or higher before enrolling in other required courses for the major. Strategic communication majors also must complete STCO 11103; STCO 16103; STCO 32403, STCO 35503, STCO 46403 or STCO 47403; STCO 45413 or STCO 47533; STCO 31423, 35413, 36403, or 41423; STCO 40901; STCO 48813, STCO 48823 or STCO 48833. No course applied to the student’s major or associated requirement may be taken on a pass/no-credit basis. All skills courses must be taken sequentially. A minor or second major in a discipline selected by the student and approved by a strategic communication adviser must be completed. Students must fulfill the requirements as prescribed by the department in which the minor or second major is taken. As an alternative, an area of emphasis consisting of 18 hours in a discipline selected by the student and approved by a strategic communication adviser may be completed.
Required Courses for Strategic Communication Majors
|STCO 11103||Writing and Editing|
|STCO 23123||Public Relations|
|One Class From||STCO 46403 Law or
STCO 47403 Ethics
|One Class From|| STCO 31423 Strategic Writing
STCO 35413 Creative Strategy
STCO 36403 Digital Storytelling
STCO 41423 Feature Writing
|STCO 40901||Senior Seminar|
|One Class From||STCO 48833 Campaigns or
STCO 48813 Ad Competition
STCO 48823 PR Competition
|Plus 9 hours of
For more information, visit the Undergraduate Catalogue.