Schieffer College Celebrates Student Research and Creativity at Annual Festival

More than a dozen students, both undergraduate and graduate, presented their research and creative projects at the Schieffer College’s annual Research and Creative Festival last month. Due to the ongoing pandemic, the festival was held virtually on Zoom. The students had five minutes to deliver their presentations, which varied by topic.

Faculty from the college’s Research and Professional Development Committee selected four top submissions and each winner will receive a $250 cash prize.

A Zoom screenshot of student Melissa Hernandez presenting on her team's documentary titled, "Let the People Come Inside."The top undergraduate project in film, television and digital media was awarded to Phoenyx Gaston, Melissa Hernandez, Evan McAuliffe, Emma Grace ReVille, Carter Whiting, Idahosa Robinson, Julianne Cooney, Max Kinkade, and Nate Dunmoyer, students in professor Charity Robinson’s Documentary Production class for their documentary submission, “Let the People Come Inside.” Their documentary in in collaboration with Theatre TCU and focuses on the virtual performance of “For Bo: A Play Inspired by the Murder of Botham Jean by Police Officer Amber Guyger” written and directed by TCU Theatre professor Ayvaunn Penn. Professor Robinson was also their faculty advisor.

The top undergraduate project in strategic communication award went to the 2021 TCU National Student Advertising Competition team: Madison McQuary, Emma Huels, Vivian Noyd, Kayla Kolski, Alison Parks, Grace Pizzala, Huyen Ho, Katie Kramp, Lauren White, Liv Shin, Liza Bilich, Margaux Nersesian and Riley O’Donnell. They delivered an advertising presentation focused on their client, Tinder. Their faculty advisor was Dr. Wendy Macias.

A Zoom screenshot of TCU student Payton Weinzapfel's research presentation.Payton Weinzapfel received the top graduate project in communication studies award for her research project titled, “The Development and Validation of a Family Coping Expectations Measure: Socialized Responses to Adverse Life Experiences and Their Associations with Personal and Relational Wellness.” Her advisor was Dr. Paul Schrodt.

The top graduate project in strategic communication was awarded to Macie McCoy for her research titled, “The Perceived Fit of Influences and Organizations in the Context of Social Issues.” Dr. Julie O’Neil was her faculty advisor.

Other student presenters and the titles of their presentations are as follows:

Undergraduate Presentations

Nicole Adams, Strategic Communication
How Social Communication Tools Are Delivering Contradictory Messages to Young Women, and the Resulting Physical, Social and Psychological Impact.
Professor Russ Mack

Brook Goodman, Film, Television and Digital Media and Strategic Communication
The 901 Project: A Study of the Intersection of Race and Sport in Memphis
Professor Charity Robinson

Madison McQuary, Strategic Communication
An Advertising Analysis of the Insurance Industry
Dr. Penny Kwon

Victor Torres, Film, Television and Digital Media
A Basic Look at Emotion in Color: AKA How Easy It Is To Make A Movie One Billion Times Better
Professor Richard Allen

Graduate Presentations

Kay Barkin, Strategic Communication
Communicating with Adults +65 During a Pandemic
Dr. Josh Bentley

Miranda McLoughlin, Communication Studies
Influences on the Career Decisions of Social Workers
Dr. Kristen Carr 

Lotta Nevalainen, Communication Studies
Zvook.Co Marketing Proposal
Dr. Tae Rang Choi

Laine Zizka, Communication Studies
You Are Here. A Narrative Construction of Identity and Community Resilience in Newfoundland During and After 9/11
Dr. Amorette Hinderaker