Headshot of Catherine Coleman

Catherine Coleman

Chair of Strategic Communication and Professor
Strategic Communication
MOUS 211

c.coleman@tcu.edu | 817-257-6156

Education

Ph.D., University of Illinois
B.A., Sewanee: The University of the South

Courses Taught

STCO 23113 - Advertising
STCO 36433 – Social Change
STCO 47403 – Ethics
STCO 47433 – Global Communication
STCO 50333 - Advertising and the Consumer
STCO 50383 - History of Strategic Communication
STCO 60133 - Ethics
STCO 60183 - Global Strategic Communication

Areas of Focus

Advertising, Consumer Culture, and Transformative Consumer Research: well-being; consumer vulnerability and empowerment; gender and identity; advertising and media representations; marketing and advertising ethics; advertising history; social media culture; cross-cultural marketing and communication

  • Journal of Advertising, “A Transformative Advertising Research (TAR) Perspective on Rewarding Inclusivity: Cannes Lions and the Award Effect.”
  • Journal of Advertising, “Transformative Advertising Research: Reimagining the Future of Advertising.”
  • Journal of Macromarketing, “Institutional Logics, Gender, and Advertising within a Culture in Transition: Examining Strategies of Advertising Professionals in Turkey for Managing Institutional Complexity.”
  • Journal of Business Research, “Transformative Intersectionality: Moving Business Toward a Critical Praxis.”
  • Consumption, Markets & Culture, “Power Logics of Consumers’ Gendered (In)justices: Reading Reproductive Health Interventions through the Transformative Gender Justice Framework.”
  • Journal of Public Policy & Marketing, “Gender Justice and the Market: A Transformative Consumer Research Perspective.”
  • Journal of Advertising, “Advertising Professionals’ Perceptions of the Impact of Gender Portrayals on Men and Women: A Question of Ethics?”
  • “Justice in Injustice, Power in Vulnerability: The Dialogical Potential of The Uncondemned.” in Consumer Vulnerability: Conditions, Contexts and Characteristics
  • Journal of Popular Culture, “Starving for Diversity: Ideological Implications of Race Representations in Hunger Games.”
  • Journal of Marketing Management, “Poverty in Consumer Culture: Towards a Transformative Social Representation.”
  • Consumption, Markets & Culture, “Consumption and Gender Identity in Popular Media: Discourses of Domesticity, Sexuality, and Authenticity.”
  • “Construction of Consumer Vulnerability by Gender and Ethics of Empowerment,” Gender, Culture, and Consumer Behavior
  • Journal of Public Policy & Marketing, “Gender Justice and the Market: A Transformative Consumer Research Perspective.”
  • Advertising & Society Review, “It’s Gotta Be the Shoes: Nike, Mike and Mars and the ‘Sneaker Killings’.”
  • University of Illinois, Department of Advertising
  • Loyola University in Chicago
  • Market Developer for the Health Sciences Group of the National Center for Supercomputing Applications (NCSA)
  • Consultant for the City of Chicago Initiative, a Marketing Analyst for eVidient/GE Americom, a Recruitment Advertising Representative at TMP Worldwide, a Research Assistant at Public Opinion Strategies
  • Prevention Specialist for the Rape Crisis Center of Chatham County, Georgia.
  • University of Illinois, Department of Advertising
  • Loyola University in Chicago
  • Market Developer for the Health Sciences Group of the National Center for Supercomputing Applications (NCSA)
  • Consultant for the City of Chicago Initiative, a Marketing Analyst for eVidient/GE Americom, a Recruitment Advertising Representative at TMP Worldwide, a Research Assistant at Public Opinion Strategies
  • Prevention Specialist for the Rape Crisis Center of Chatham County, Georgia.
  • Distinguished Visiting Scholar, School of Management (Marketing Group), Royal Holloway, University of London.
  • Dean’s Research Grant Award, The Bob Schieffer College of Communication, TCU
  • Coleman Fellow, Entrepreneurship
  • Sheth Initiative on Vulnerable Consumers Research Grant
  • Best Paper Award (Honorable Mention), Consumption, Markets & Culture
  • Top Paper Award, Southwest Education Council for Journalism & Mass Communication Symposium
  • Top Six Paper Award, Southwest Education Council for Journalism & Mass Communication Symposium
  • American Association of University Women Dissertation Completion Fellowship
  • James Webb Young Fund
  • Verdell Frazier Award for Women
  • Dean’s Research & Creativity Award, TCU.
  • Distinguished Visiting Scholar, School of Management (Marketing Group), Royal Holloway, University of London.
  • Dean’s Research Grant Award, The Bob Schieffer College of Communication, TCU
  • Coleman Fellow, Entrepreneurship
  • Sheth Initiative on Vulnerable Consumers Research Grant
  • Best Paper Award (Honorable Mention), Consumption, Markets & Culture
  • Top Paper Award, Southwest Education Council for Journalism & Mass Communication Symposium
  • Top Six Paper Award, Southwest Education Council for Journalism & Mass Communication Symposium
  • American Association of University Women Dissertation Completion Fellowship
  • James Webb Young Fund
  • Verdell Frazier Award for Women
  • Association for Consumer Research
  • Consumer Culture Theory Consortium
  • Macromarketing Society
  • American Advertising Association
  • Association for Consumer Research
  • Consumer Culture Theory Consortium
  • Macromarketing Society
  • American Advertising Association