{"id":3950,"date":"2025-11-12T16:35:47","date_gmt":"2025-11-12T21:35:47","guid":{"rendered":"https:\/\/schieffercollege.tcu.edu\/stratcomm\/?post_type=student_work&#038;p=3950"},"modified":"2025-11-12T16:45:49","modified_gmt":"2025-11-12T21:45:49","slug":"graduate-student-presents-research-on-public-relations-accreditation","status":"publish","type":"student_work","link":"https:\/\/schieffercollege.tcu.edu\/stratcomm\/student_work\/graduate-student-presents-research-on-public-relations-accreditation\/","title":{"rendered":"Graduate Student Presents Research on Public Relations Accreditation"},"content":{"rendered":"<img loading=\"lazy\" decoding=\"async\" class=\"wp-image-3951 size-medium\" src=\"https:\/\/schieffercollege.tcu.edu\/stratcomm\/wp-content\/uploads\/sites\/6\/2025\/11\/conkle-poster-300x199.jpg\" alt=\"\" width=\"300\" height=\"199\" srcset=\"https:\/\/schieffercollege.tcu.edu\/stratcomm\/wp-content\/uploads\/sites\/6\/2025\/11\/conkle-poster-300x199.jpg 300w, https:\/\/schieffercollege.tcu.edu\/stratcomm\/wp-content\/uploads\/sites\/6\/2025\/11\/conkle-poster-1024x680.jpg 1024w, https:\/\/schieffercollege.tcu.edu\/stratcomm\/wp-content\/uploads\/sites\/6\/2025\/11\/conkle-poster-768x510.jpg 768w, https:\/\/schieffercollege.tcu.edu\/stratcomm\/wp-content\/uploads\/sites\/6\/2025\/11\/conkle-poster.jpg 1080w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/>\n<p>Strategic Communication graduate student Caroline Conkle presented her research at the TCU Research and Creative Activities Poster Symposium on Nov. 5.<\/p>\n<p>Her poster, Public Relations Accreditation: Perceived Impact on Teaching and Research, explores how doctoral degree-holding public relations professionals and educators view the <a href=\"https:\/\/accreditation.prsa.org\/MyAPR\/Content\/About\/About.aspx\" target=\"_blank\" rel=\"noopener\">Accredited in Public Relations (APR) credential<\/a>\u2014specifically how earning the accreditation influences their teaching, credibility, and professional confidence.<\/p>\n<p>Working alongside <a href=\"https:\/\/schieffercollege.tcu.edu\/faculty_staff\/sarah-maben\/\">Assistant Professor Sarah Maben, Ph.D.<\/a> and <a href=\"https:\/\/txwes.edu\/academics\/artssciences\/undergraduate-majors\/mass-communication\/faculty-and-staff\/dr-kay-colley\/\" target=\"_blank\" rel=\"noopener\">Kay Colley, Ph.D<\/a>, professor and chair of the mass communication department at Texas Wesleyan University, Conkle found that many APR-accredited professionals believe the credential enhances their credibility in both academic and professional settings and positively influences how they teach public relations.<\/p>\n","protected":false},"featured_media":3952,"template":"","class_list":["post-3950","student_work","type-student_work","status-publish","has-post-thumbnail","hentry","sw_category-strategic-communication"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Graduate Student Presents Research on Public Relations Accreditation - Strategic Communication<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/schieffercollege.tcu.edu\/stratcomm\/student_work\/graduate-student-presents-research-on-public-relations-accreditation\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Graduate Student Presents Research on Public Relations Accreditation - Strategic Communication\" \/>\n<meta property=\"og:description\" content=\"Strategic Communication graduate student Caroline Conkle presented her research at the TCU Research and Creative Activities Poster Symposium on Nov. 5. Her poster, Public Relations Accreditation: Perceived Impact on Teaching and Research, explores how doctoral degree-holding public relations professionals and educators view the Accredited in Public Relations (APR) credential\u2014specifically how earning the accreditation influences their... 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Her poster, Public Relations Accreditation: Perceived Impact on Teaching and Research, explores how doctoral degree\u2013holding public relations professionals and educators view the Accredited in Public Relations (APR) credential\u2014specifically how earning the accreditation influences their teaching, credibility, and professional confidence.\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/schieffercollege.tcu.edu\\\/stratcomm\\\/student_work\\\/graduate-student-presents-research-on-public-relations-accreditation\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/schieffercollege.tcu.edu\\\/stratcomm\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Student Work\",\"item\":\"https:\\\/\\\/schieffercollege.tcu.edu\\\/stratcomm\\\/student_work\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Graduate Student Presents Research on Public Relations Accreditation\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/schieffercollege.tcu.edu\\\/stratcomm\\\/#website\",\"url\":\"https:\\\/\\\/schieffercollege.tcu.edu\\\/stratcomm\\\/\",\"name\":\"Strategic Communication\",\"description\":\"TCU Department of Strategic Communication\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/schieffercollege.tcu.edu\\\/stratcomm\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Graduate Student Presents Research on Public Relations Accreditation - Strategic Communication","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/schieffercollege.tcu.edu\/stratcomm\/student_work\/graduate-student-presents-research-on-public-relations-accreditation\/","og_locale":"en_US","og_type":"article","og_title":"Graduate Student Presents Research on Public Relations Accreditation - Strategic Communication","og_description":"Strategic Communication graduate student Caroline Conkle presented her research at the TCU Research and Creative Activities Poster Symposium on Nov. 5. 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