{"id":1076,"date":"2020-08-13T16:20:50","date_gmt":"2020-08-13T21:20:50","guid":{"rendered":"http:\/\/schieffercollege.tcu.edu\/stratcomm\/?p=1076"},"modified":"2020-08-13T16:20:50","modified_gmt":"2020-08-13T21:20:50","slug":"roxo-agency-goes-digital-this-fall","status":"publish","type":"post","link":"https:\/\/schieffercollege.tcu.edu\/stratcomm\/roxo-agency-goes-digital-this-fall\/","title":{"rendered":"Roxo Agency Goes Digital This Fall"},"content":{"rendered":"<p>Some classes offering valuable experiential learning opportunities to Schieffer College students, such as TCU\u2019s ad and public relations agency, <a href=\"https:\/\/www.roxoagency.com\">Roxo<\/a>, will look a little different this fall. Faculty members are altering their typical lesson plans and thinking creatively in order to provide students with the meaningful learning experiences their classes are known for.<\/p>\n<p><a href=\"https:\/\/schieffercollege.tcu.edu\/faculty_staff\/sarah-angle\/\">Sarah Angle<\/a>, a strategic communication instructor and the Roxo faculty advisor, says she plans to host Roxo class meetings on Zoom and account team meetings in person on campus. Because of the physical distancing protocols, each account team, which consists of six students, will have an opportunity to use the agency room one day a week. Clients meetings with be held on Zoom.<\/p>\n<div id=\"attachment_1077\" style=\"width: 352px\" class=\"wp-caption alignleft\"><a href=\"http:\/\/schieffercollege.tcu.edu\/stratcomm\/roxo-agency-goes-digital-this-fall\/roxo-zoom-screenshot\/\" rel=\"attachment wp-att-1077\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-1077\" class=\" wp-image-1077\" src=\"http:\/\/schieffercollege.tcu.edu\/stratcomm\/wp-content\/uploads\/sites\/6\/2020\/08\/Roxo-Zoom-screenshot-300x159.jpg\" alt=\"A Zoom session screenshot featuring members of the Roxo agency from the Spring 2020 semester.\" width=\"342\" height=\"181\" srcset=\"https:\/\/schieffercollege.tcu.edu\/stratcomm\/wp-content\/uploads\/sites\/6\/2020\/08\/Roxo-Zoom-screenshot-300x159.jpg 300w, https:\/\/schieffercollege.tcu.edu\/stratcomm\/wp-content\/uploads\/sites\/6\/2020\/08\/Roxo-Zoom-screenshot-768x407.jpg 768w, https:\/\/schieffercollege.tcu.edu\/stratcomm\/wp-content\/uploads\/sites\/6\/2020\/08\/Roxo-Zoom-screenshot.jpg 828w\" sizes=\"auto, (max-width: 342px) 100vw, 342px\" \/><\/a><p id=\"caption-attachment-1077\" class=\"wp-caption-text\">A Zoom session screenshot featuring members of the Roxo agency from the Spring 2020 semester.<\/p><\/div>\n<p>Coincidentally, students in Roxo began using Slack at the beginning of the Spring 2020 semester. \u201cIt was a saving grace,\u201d said Angle. She said they used Zoom and Google Docs inside the Slack app and Angle said using those communication tools helped the agency become fully digital.<\/p>\n<p>Angle says this new reality is teaching her students to thrive in a digital workspace. She tells them, \u201cThis is what everyone else in the world is doing right now. This is hard, but it\u2019s preparing you for reality. You\u2019re building resilience that will last a lifetime.\u201d<\/p>\n<p>Angle says she knows the experience of working at an agency will still be valuable. \u201cI think we\u2019re trying to make the best of the situation we\u2019re in.\u201d She says students will still get great portfolio pieces from their time working for Roxo as well as real-world experiences they can reflect upon when applying and interviewing for jobs.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Some classes offering valuable experiential learning opportunities to Schieffer College students, such as TCU\u2019s ad and public relations agency, Roxo, will look a little different this fall. Faculty members are altering their typical lesson plans and thinking creatively in order to provide students with the meaningful learning experiences their classes are known for. Sarah Angle,&#8230;  <a aria-label=\"Read more about Roxo Agency Goes Digital This Fall\" class=\"excerpt-read-more\" href=\"https:\/\/schieffercollege.tcu.edu\/stratcomm\/roxo-agency-goes-digital-this-fall\/\" title=\"Read Roxo Agency Goes Digital This Fall\">Read more &raquo;<\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1076","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Roxo Agency Goes Digital This Fall - Strategic Communication<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/schieffercollege.tcu.edu\/stratcomm\/roxo-agency-goes-digital-this-fall\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Roxo Agency Goes Digital This Fall - Strategic Communication\" \/>\n<meta property=\"og:description\" content=\"Some classes offering valuable experiential learning opportunities to Schieffer College students, such as TCU\u2019s ad and public relations agency, Roxo, will look a little different this fall. 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