Liang (Lindsay) Ma

Assistant Professor
Strategic Communication
MOUS 355

liang.ma@tcu.edu | 817-257-4410

Education

Ph.D., University of Maryland, College Park
M.A., New Mexico State University

Courses Taught

STCO 23123 – Public Relations

Areas of Focus

Crisis management. Consumer-brand relationships. Branding. Consumer behaviors. Campaigns. Advanced quantitative methodology.

  1. Journal of Public Relations Research
  2. Journal of Applied Communication Research
  3. Association for Education in Journalism and Mass Communication
  4. International Public Relations Research Conference
  5. National Communication Association

Public relations in China.